All posts by: Edge Ad Group

About Edge Ad Group

January 31, 2019

Edge Ad Group listed in the RBJ Book of Lists for Web Design Firms

PUBLICATIONS: Rochester Business Journal Edge Advertising Group has been listed in the Rochester Business Journal’s Book of Lists for Web Design Firms.  Website design, development, hosting, and search engine marketing are all services offered by Edge as a full-service advertising and Public Relations agency.  Edge serves the small-to-mid sized businesses within the Greater Rochester area, […]

January 22, 2019

Edge Advertising helps with the annual Alyssa’s Angels Holiday Gift Project.

PUBLICATIONS: – 2/1/19 For the eighth year, Edge Advertising Group has coordinated the annual Alyssa’s Angels Holiday Gift Project. In this project, Alyssa’s Angels partners with an area business or group to support selected charities and combine efforts to donate a total of $1000 to each one.  The organizations that Alyssa’s Angels selected this year, and the […]

January 2, 2019

Edge helps collect toys for Henderson Ford Toy Drive

PUBLICATIONS: Webster Herald – 12/19/18 – January 2019 Newsletter Henderson Ford Thanks Community for Giving Spirit During Annual Toy Drive Henderson Ford along with business partners: Steinmiller Insurance, The Bay Towne UPS Store, Webster Chamber Health Insurance Service, RAMP (Rochester Area Music Project), Edge Advertising Group, Omero’s Custom Ltd., and A Different Point of […]

December 5, 2018

14 Years of Edge Advertising Group Planning the FSW HSWOY Awards

PUBLICATIONS: – December Newsletter Public Celebrates Human Service Worker Honorees at 14th Annual Human Service Awards Luncheon Almost 300 community members gathered at the Riverside Convention Center on Friday, November 2nd, to recognize and celebrate exceptional contributions of service by a number of extraordinary individuals and organizations.   Hilda Rosario Escher and James Norman […]

December 3, 2018

Try email marketing for holiday communications

Now is the time of year for sending holiday wishes and newsletters recapping 2018 or highlighting what is coming in 2019. Email marketing is a tool for this type of communication. Why Email Marketing? reaches prospects and customers contains visuals for memory retention escorts viewers to the next step in the buying process measures success […]

November 14, 2018

How do businesses benefit from social media?

Businesses pay-to-play, when using Social Media to communicate with prospects and customers. There are rewards for this investment, fortunately. VISIBILITY Your business will be seen through your posts and event announcements. Then viewers of this content have the opportunity to share it with others. Also, visibility results through your website being more visible in search […]

November 9, 2018

Edge Helps With Annual Toy Drive

PUBLICATIONS: Webster Herald – 11/21/18 – 11/19/18 The Post – Irondequoit, Penfield, Webster – 11/15/18 Webster Herald – 11/14/18 – 11/6/18 – 11/2/18 – 11/1/18 For Toys Big and Small – Henderson Ford’s Expedition and EcoSport Delivers Them All Henderson Ford begins 2018 Toy Drive collection 8th annual Toy Drive 8 […]

October 30, 2018

Is social media a match for small businesses?

Before you create Social Media platforms for your small business, consider your target audience, goals, time, and budget. TARGET Social Media platforms share demographic profiles of their users. These can be accessed through an online search. When selecting Social Media that best fits your business, compare these demographics with your current customers and prospects you […]

October 11, 2018

Edge Ad Group Helps Deliver Books

Publications: The Post-Irondequoit, Penfield, Webster – 10/25/18 – 10/11/18 Henderson Ford Parades to Drop off Book Donations 8 years of giving to Rochester City Schools Rochester, Webster, Fairport, Greece, Brighton, NY- Henderson Ford, along with the efforts of business partners: Steinmiller Insurance, Edge Advertising Group, Omero’s Custom, Ltd., and The UPS Store Webster were […]

September 17, 2018

Google cracking down on websites it deems not secure

Google is STRONGLY encouraging a change to the use of HTTPS website certificates, which in the past were mainly used by financial and e-commerce websites. Google wants all websites to become more secure. Google’s STRONG encouragement to date has been seen as: placing “Not secure” to the left of your url in the address bar […]