All posts by: Edge Ad Group

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August 25, 2016

Fairport-Perinton Chamber helps celebrate groundbreaking

PUBLICATIONS: Fairport-East Rochester Post, 8/18/16 Taylor, the Builders and Fairport-Perinton Chamber of Commerce board members (including Edge Advertising Group’s Diane McClure on far right, as Public Relations and Media Chair) recently celebrated the groundbreaking of a new development on Whitney Road, including affordable senior apartments, the Legends at Whitney Town Center. The Legends at Whitney […]

July 28, 2016

June Chamber Business of the Month awarded to Edge Advertising

PUBLICATIONS: Fairport-East Rochester Post 7/7/16 Fairport-Perinton Chamber July 2016 Newsletter The Fairport-Perinton Chamber of Commerce announced that Edge Advertising Group was named June Business of the Month. Located in the Box Factory in Fairport, Edge Advertising Group was established in February 2012. Three partners who worked together over the past 14 years founded the company, […]

May 24, 2016

Website Launch – Law Office of Mark M. Campanella

  Mark came to us recently with a website presenting the opportunity to be updated both technically as well as aesthetically. The site was not mobile-friendly, which was affecting his local search results and the visit experience of users. Mark wanted his site to be easily found online and simple for users to navigate once […]

February 29, 2016

New Facebook Reactions Connect with Your Business

After nearly a year of brainstorming, developing and testing, Facebook finally rolled out their new “like” system this past Wednesday (February 24th). This new development was prompted by multiple requests from Facebook users for a “dislike” button to accompany the “like” button. However, Facebook’s new system goes a little more in depth than simply “like” […]

February 1, 2016

What is Google Doing to Us Now?

Online changes are many, challenging everyone to keep up, both personally and professionally (sigh). On the business side, the current Google change in process is moving businesses away from Google+, into Google My Business. Let’s review the take away, what Google My Business will bring to our business world, and actions we need to take. […]

January 27, 2016

Edge Advertising Group welcomes new web developer aboard

PUBLICATIONS: Fairport-East Rochester Post, 1/14/16 Jim Conners of Clifton Springs will be staying on at Edge Advertising Group as a Web Developer. Conners began his career at Edge as an intern during the Spring 2015 semester. Conners graduated with an Associate in Applied Science (A.A.S.) degree in Information Technology from Finger Lakes Community College in […]

January 20, 2016

Facebook at Work – Coming Soon to Your Workplace?

Facebook is developing a new social media platform specifically for professionals called Facebook at Work. Similar to LinkedIn, it creates a professional work environment on Facebook that allows coworkers to interact in a professional venue. A Facebook at Work account is created for you by your employer. While you cannot directly edit your basic account […]

January 5, 2016

Whose Culture?

Culture is an integral part of any marketing campaign. This idea has long been accepted by small and large businesses alike. Understanding the culture of a target audience can help businesses successfully connect with those audiences, as they pursue the greatest possible return on their marketing investment. However, the audience’s culture isn’t the only important […]

November 3, 2015

Edge asking for local Toys for Tots campaign support

PUBLICATIONS: Fairport-Perinton Chamber Newsletter 11/1/15 Annually, Henderson Ford and MV-1 of Rochester collects toys, along with business partners, for the Marine Corps Toys for Tots. Once again, we will be conducting this community-wide collection and will also be sharing toys with the Beechwood  Neighborhood Christmas Store.  Located in a Rochester City neighborhood, the store will […]

July 23, 2015

Local business partners again sponsor summer book drive

PUBLICATIONS: Fairport-East Rochester Post Webster Chamber Newsletter 7/1/16 Henderson Ford and local business partners are asking the community to help fill multiple Ford Focuses with books that will be donated to students at Rochester City School #52, Frank Fowler Dow Elementary School. This is the fifth year Henderson Ford has donated books to the school. […]